Seamless Integration: How Digiteon’s Staff Augmentation Transformed Holloway’s Development & Marketing Teams
Challenge
Understand Holloway's unique set of challenges and considerations
Holloway often engages in B2B Ecommerce, selling and renting out products directly to other businesses or contractors. This involves managing bulk orders, negotiating pricing structures, and accommodating the specific needs of business customers.
Magento Developers are required to deal with complex product catalogs and products that have numerous configurations, variations, and customization options.
Holloway uses a legacy ERP to manage various aspects of their operations, including production, inventory, and finance. Holloway wanted their Magento to seamlessly integrate with the ERP for automated management of critical functions like customers, orders, products, pricing and inventory.
solution
Magento Development & ERP Integration Support
A Case Study in E-commerce Development and Digital Marketing Synergy
Digiteon provides Holloway with day to day development and maintenance support on a Magento based Ecommerce application which has been tailored to the specific needs of the manufacturing industry.
Digiteon’s Ecommerce solution architect initially engaged with Holloway to thoroughly understand their unique business processes, target audience, product catalog, and specific Ecommerce needs, like rental services, product configurations, and integration requirement with their legacy ERP system.
After a detailed analysis, Digiteon selected a full stack Magento developer and a back-end specialist, who are managed by a shared project manager. The developers are responsible for new enhancements, customizations, bug fixes on both Magento and ERP-Magento integration solutions.
Lately Digiteon also onboarded a Digital Marketing specialist to optimize their Ecommerce site for search engines and social media to improve online visibility and attract potential customers.
We are in this together for the long term!
By taking a comprehensive approach which included both development, ongoing maintenance and marketing services support, we helped Holloway establish and maintain robust Magento-based Ecommerce operations tailored to their specific requirements.
We conduct regular meetings and reviews to communicate and take concerted action to address Holloway’s evolving needs and ensuring long-term success.
RESULTS
Ecommerce is no longer a non-entity
Holloway never really benefitted out of the Ecommerce initiative until Digiteon came on board. With our strategic guidance and expert support, Holloway not only launched itself strongly online, but now has a wider reach beyond its traditional geography.
The integration solution helped Holloway with better inventory management for Ecommerce by enabling real-time tracking and reducing the likelihood of stockouts or overstock situations. They are now able to forecast and monitor the movement of goods and optimize logistics.
By leveraging Ecommerce, Holloway optimized various aspects of their operations, improved customer engagement, and now is able to stay competitive in the digital era.
Ezequiel Ortuño
Marketing Director
Digiteon’s Staff Augmentation service has significantly enhanced our company’s capabilities. With their support, we’ve onboarded stellar teams specializing in Magento, ERP, and Digital Marketing. The talent provided by Digiteon wasn’t just highly skilled but also aligned perfectly with our business objectives. Their commitment to sourcing top-tier professionals has revolutionized our projects, positioning us for sustained success.